I design inclusive, socially responsible products and experiences
I am a human-centred product designer who has delivered products and services in both the private and public sectors. I have improved usability and conversion rate for ecommerce websites and have designed government services that are fit for the future. I'm an expert at prototyping in code with and have experience in user research. Find out more about me.
My work
Driving organisational change towards robust design ethics
How I led the Ministry of Justice (MOJ) to make design ethics practical and essential, over six years of persistent, patient work.
Redesigning LPAs for the modern world
Lasting powers of attorney (LPAs) are legislatively tied to paper, causing problems for users. How might they look in if LPAs were digitised?
Designing an inclusive identity verification journey
How I designed an inclusive identity verification service for the Ministry of Justice, to help users prove their identity online.
Return to a claim without losing your progress
Applying for criminal injury compensation is a long process that forces users to think about traumatic events in their lives.
Designing a website for a sustainable fashion brand
How I designed and built an ecommerce website for a sustainable fashion brand.
Building an accessible pattern library for future projects
This project showcases my ongoing work to create an accessible pattern library for use in future projects.
Improving usability and conversion for a photobook website
How I improved the usability of an ecommerce website to drive conversion and revenue for a photobook company.